图文精华

Packaging
收录了 7698 篇文章 · 0 人关注
作者 回复/查看 最后发表
It is essential that a roaster��s branding is consistent across all coffee packaging. Bruce 2024-11-8 031 Bruce 2024-11-8 09:39
For instance, if the coffee bag looks like a burger box, it may stand out from the other coffee on the shelves, but it will also confuse buyers. Bruce 2024-11-8 030 Bruce 2024-11-8 09:38
Given how coffee is more than just a flavour, the packaging must look like a bag of coffee to further strengthen brand recognition. Bruce 2024-11-8 028 Bruce 2024-11-8 09:38
Meeting expectations through coffee packaging Bruce 2024-11-8 032 Bruce 2024-11-8 09:38
Roasters must establish their brand voice and weave it through the entire company, from packaging and labelling to the website and premises. Bruce 2024-11-8 029 Bruce 2024-11-8 09:38
From creating impressive visuals to elevate a roaster��s brand presence and ��stop the scroll�� on social media to strengthening a company��s ethos and voice, marketing is essential for modern businesses. Bruce 2024-11-8 028 Bruce 2024-11-8 09:37
It is not just supermarket shelves where coffee bags need to stand out: they must be striking within the digital world as well. Bruce 2024-11-8 023 Bruce 2024-11-8 09:37
Additionally, it must be done with a marketing strategy in mind. Bruce 2024-11-8 022 Bruce 2024-11-8 09:37
It is essential that branding is consistent not only across coffee packaging, but across the entire company. Bruce 2024-11-8 023 Bruce 2024-11-8 09:37
Alternatively, a company opting for affordable quality may require a friendlier colour choice, such as orange, yellow, or pink. Bruce 2024-11-8 022 Bruce 2024-11-8 09:36
If the brand is about decadence and luxury, roasters may use colours such as black, purple, or nay to convey that. Bruce 2024-11-8 023 Bruce 2024-11-8 09:36
Branding is equally important to articulate a company��s story and values to customers. Bruce 2024-11-8 025 Bruce 2024-11-8 09:36
Representing brand voices & values Bruce 2024-11-8 027 Bruce 2024-11-8 09:36
While the colour of coffee packaging is important, there are additional factors to consider when designing bags. Bruce 2024-11-8 021 Bruce 2024-11-8 09:35
What to consider when designing coffee bags Bruce 2024-11-8 033 Bruce 2024-11-8 09:35
yellow colour coffee bag with blue illustrations in an article on what the colour of your coffee bag say about your roastery Bruce 2024-11-8 027 Bruce 2024-11-8 09:35
For example, flavours such as caramel or vanilla are commonly given amber and white colours. Bruce 2024-11-8 025 Bruce 2024-11-8 09:35
More so, coloured coffee packaging can be used to convey flavour notes, coffee strength, and the type of bean in the bag. Bruce 2024-11-8 024 Bruce 2024-11-8 09:34
The colour palette and chosen illustrations convey the vibrancy of the coffee inside, which helps consumers understand what to expect when brewing a cup. Bruce 2024-11-8 030 Bruce 2024-11-8 09:34
For instance, its Brazil Finca Espana coffee bag displays figures of geckos, cacti, and toucans, while its Ethiopian La Plata coffee boasts a colourful geometric display. Bruce 2024-11-8 027 Bruce 2024-11-8 09:34
下一页 »
快速发帖
还可输入 80 个字符
您需要登录后才可以发帖 登录 | 入驻

本版积分规则