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Packaging
Packaging
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As a result, all the packaging materials used in Advent Calendars are either home recyclable or home compostable. Bruce 2024-11-1 025 Bruce 2024-11-1 07:41
Josh reveals a key finding the brand took away after the launch in 2020 was that customers wanted sustainable packaging. Bruce 2024-11-1 020 Bruce 2024-11-1 07:41
Packaging design for multi-roaster coffee advent calendars Bruce 2024-11-1 025 Bruce 2024-11-1 07:41
Coffee Advent multi-roaster coffee advent calendar offering in a white coffee sachet with a custom print label in an article on the benefits of offering multi-roaster coffee advent calendars. Bruce 2024-11-1 025 Bruce 2024-11-1 07:40
��We have to make sure the coffees are fresh and everyone gets their delivery by December 31st,�� Josh says. Bruce 2024-11-1 024 Bruce 2024-11-1 07:40
He admits a yearly challenge the team faces is receiving the coffee, packaging it, and getting it out in the shortest time possible. Bruce 2024-11-1 016 Bruce 2024-11-1 07:40
��After that, we also used a specific coffee packing line to enable growth.�� Bruce 2024-11-1 021 Bruce 2024-11-1 07:40
��That��s when we decided to branch out and expand the roasters involved for the following years,�� Josh explains. Bruce 2024-11-1 022 Bruce 2024-11-1 07:40
While the original idea was to make Coffee Advent local to Kent and feature only Kentish specialty roasters, the concept swiftly gathered backers from around the world. Bruce 2024-11-1 039 Bruce 2024-11-1 07:40
So, the challenge was weighing, labelling, and packing over 3000 tiny individual bags of coffee.�� Bruce 2024-11-1 027 Bruce 2024-11-1 07:39
��It was literally in my house because I didn��t have premises. Bruce 2024-11-1 018 Bruce 2024-11-1 07:39
��That first year, I did everything in-house,�� Josh explains. Bruce 2024-11-1 020 Bruce 2024-11-1 07:39
When Coffee Advent launched on Kickstarter, it had 120 backers. Bruce 2024-11-1 024 Bruce 2024-11-1 07:39
Organising a multi-roaster coffee advent calendar Bruce 2024-11-1 022 Bruce 2024-11-1 07:39
��Over the course of 25 days, we��re able to accommodate a wide variety of origins,�� he says. ��Sometimes we��ve had the same coffee processed two different ways, or coffees selected just for Coffee Advent.�� Bruce 2024-11-1 024 Bruce 2024-11-1 07:38
Josh explains he allows the roasters to select the coffees, as the aim is to feature and promote, rather than force a particular coffee. Bruce 2024-11-1 027 Bruce 2024-11-1 07:38
��As well as small or independent roasters who are relatively unknown or just starting out, like Coffee by Tate, or Rockhopper Roasters.�� Bruce 2024-11-1 023 Bruce 2024-11-1 07:38
��I also wanted to highlight roasters with an environmental or social responsibility focus, such as Redemption Roasters and SEND Coffee,�� Josh adds. Bruce 2024-11-1 020 Bruce 2024-11-1 07:38
He also featured offerings from local Kentish roasters, such as Bloss Coffee and Curve Coffee Roasters. Bruce 2024-11-1 023 Bruce 2024-11-1 07:38
��I looked at roasters who, in my opinion, were doing an amazing job with coffee, such as Plot Roasting and Saint Espresso,�� he says. Bruce 2024-11-1 032 Bruce 2024-11-1 07:38
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