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You can make out the bold black type and coloured sides a mile off.	Bruce 2024-11-10	091	Bruce 2024-11-10 11:42
It��s certainly true that LDPE allows Rave��s branding to shine.	Bruce 2024-11-10	090	Bruce 2024-11-10 11:41
Our primary checklist was to preserve the quality of the coffee and limit our environmental impact �C which are all there.��	Bruce 2024-11-10	086	Bruce 2024-11-10 11:41
��From a packaging design perspective, it has loads of benefits.	Bruce 2024-11-10	090	Bruce 2024-11-10 11:41
It is a brilliant surface for us to print on �C the quality you can achieve on LDPE is fantastic and it��s got a lovely texture to it.	Bruce 2024-11-10	0110	Bruce 2024-11-10 11:41
��There were a lot of factors playing into the decision to use LDPE,�� David says. ��	Bruce 2024-11-10	0110	Bruce 2024-11-10 11:41
David explains that, at Rave, the material they found ticked the most boxes was low-density polyethylene (LDPE), a recyclable plastic denoted by plastic resin code #4. They also use a box to further protect the beans from damage.	Bruce 2024-11-10	0104	Bruce 2024-11-10 11:41
This presents a fresh challenge for direct-to-consumer roasters, who must find durable packaging that both protects the coffee during transit and fends off criticism for being ��unsustainable��.	Bruce 2024-11-10	0105	Bruce 2024-11-10 11:40
Even once it has arrived, the package is often squeezed through a letterbox before dropping onto the ground below.	Bruce 2024-11-10	0106	Bruce 2024-11-10 11:40
On the journey from roastery to consumer, coffee naturally incurs its fair share of bumps and jolts.	Bruce 2024-11-10	092	Bruce 2024-11-10 11:40
Why LDPE works	Bruce 2024-11-10	0111	Bruce 2024-11-10 11:40
Rave coffee bags, Rave coffee packaging, LDPE coffee bags, LDPE coffee packaging, in an article on coffee Bag Design Series and Rave Coffee	Bruce 2024-11-10	095	Bruce 2024-11-10 11:40
��So the numbers are there to help customers identify which coffee they��ve had, while subtly reinforcing the fact that we do a lot of roasting and have a decent-sized selection on offer.��	Bruce 2024-11-10	0100	Bruce 2024-11-10 11:40
��At a minimum, we��re roasting two new coffees every single month,�� he says.	Bruce 2024-11-10	099	Bruce 2024-11-10 11:39
Further promoting this idea is the use of numbers on each tasting card, which David suggests act like ��recipes��.	Bruce 2024-11-10	0103	Bruce 2024-11-10 11:39
For some people, they��ve almost become like collectibles.��	Bruce 2024-11-10	0103	Bruce 2024-11-10 11:39
They had the dialling in instructions and everything.	Bruce 2024-11-10	0103	Bruce 2024-11-10 11:39
��I saw a great photo of someone who had kept the cards on a pinboard,�� he tells me. ��	Bruce 2024-11-10	097	Bruce 2024-11-10 11:39
David says that, for the most part, this has proved a hit with customers.	Bruce 2024-11-10	0101	Bruce 2024-11-10 11:39
As you open the card up, there is a detailed description of the farmers themselves and a checkbox section where customers can mark down their own observations about the coffee.	Bruce 2024-11-10	0105	Bruce 2024-11-10 11:38

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