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Why does colour consistency matter for coffee bags? Bruce 2024-11-8 0108 Bruce 2024-11-8 17:02
Lines of multilayer kraft paper coffee bags in various colours to show colour consistency on packages. Bruce 2024-11-8 0103 Bruce 2024-11-8 17:02
Furthermore, it means roasters will not have to repeatedly communicate their colour specifications, lowering the risk of mistakes on the manufacturer��s side. Bruce 2024-11-8 0120 Bruce 2024-11-8 17:02
Having a brand style guide can ensure colour consistency. Bruce 2024-11-8 094 Bruce 2024-11-8 17:01
Other elements, such as logo and typeface positioning, size, and spacing will be included in the guide. Bruce 2024-11-8 0117 Bruce 2024-11-8 17:01
Additionally, the guide will have a list of colour palettes which the packaging design will use. Usually, alongside these will be a list of illustrations and logo variations that can be used �C each with exact specifications of which colours can be used. Bruce 2024-11-8 0115 Bruce 2024-11-8 16:28
These help ensure the printer gets the exact shades during every print run. Bruce 2024-11-8 0107 Bruce 2024-11-8 16:28
The brand guide will list what colours can be used on the packaging and will have a six digit colour number alongside each one. Bruce 2024-11-8 0106 Bruce 2024-11-8 16:28
Generally, the guide will include specific descriptions of brand colours, palettes, and variations of a logo. Bruce 2024-11-8 0111 Bruce 2024-11-8 16:28
This document contains the company��s visual identity, as well as guidelines for any internal or external communications. Bruce 2024-11-8 0107 Bruce 2024-11-8 16:27
Usually, a company will have a brand style guide: an instruction manual that outlines how the brand should be communicated. Bruce 2024-11-8 0102 Bruce 2024-11-8 16:27
This includes achieving identical hues, colour combinations, and vibrancy across all items a company creates. Bruce 2024-11-8 095 Bruce 2024-11-8 16:27
Colour consistency refers to ensuring the colours chosen for a brand are consistent across all marketing and branding channels. Bruce 2024-11-8 099 Bruce 2024-11-8 16:27
What is colour consistency? Bruce 2024-11-8 095 Bruce 2024-11-8 16:26
White ceramic coffee cup on divide paper featuring red, yellow, and blue colour consistency cards. Bruce 2024-11-8 097 Bruce 2024-11-8 16:26
Read on to find out how important colour consistency in digital printing is for coffee packaging. Bruce 2024-11-8 0105 Bruce 2024-11-8 16:26
Additionally, it can improve brand recognition while differentiating your product from competitors. Bruce 2024-11-8 0103 Bruce 2024-11-8 16:26
Colour consistency in custom printed coffee bags can help boost customer loyalty by reaffirming the perception of a quality product. Bruce 2024-11-8 097 Bruce 2024-11-8 16:25
Furthermore, as much as 90% of that assessment is based on colour alone. Bruce 2024-11-8 098 Bruce 2024-11-8 16:25
Notably, one study revealed customers decide on a purchase within 90 seconds of first interacting with a product. Bruce 2024-11-8 0112 Bruce 2024-11-8 16:25
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