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During a 30-minute shopping session, the average consumer will be exposed to over 20,000 product choices.	Bruce 2024-11-7	0116	Bruce 2024-11-7 12:43
Packaging should be more than a means of protecting coffee beans, maintaining freshness, and ensuring the product arrives at the customer safely.	Bruce 2024-11-7	0111	Bruce 2024-11-7 12:43
Custom retail coffee packaging that defines your brand	Bruce 2024-11-7	0105	Bruce 2024-11-7 12:43
How can customised coffee packaging define your brand?	Bruce 2024-11-7	0105	Bruce 2024-11-7 12:43
Did you enjoy diving into the psychology behind the colours used in coffee packaging?	Bruce 2024-11-7	0113	Bruce 2024-11-7 12:42
Even black, a colour widely used across specialty coffee branding, still gives designers ample scope to be innovative, dynamic, and put their own stamp on packaging.	Bruce 2024-11-7	0105	Bruce 2024-11-7 12:42
The unique and timeless look of LongStory��s Coffee��s packaging show that even the most tried-and-tested packaging colours still possess plenty of room for creativity.	Bruce 2024-11-7	0112	Bruce 2024-11-7 12:42
LongStory coffee co coffee tin of barrel-aged coffee in an article on LongStory Coffee Co black coffee packaging.	Bruce 2024-11-7	0110	Bruce 2024-11-7 12:42
��These complement the book-themed colours on the front and back of the packaging while still being vibrant enough to make the products stand out.��	Bruce 2024-11-7	0111	Bruce 2024-11-7 12:42
��The colours we used for the side of the coffee bags are much more focused on the washed-out colours of the New Yorker, or an old public library,�� Erik says.	Bruce 2024-11-7	0123	Bruce 2024-11-7 12:41
By doing this, roasters can ensure their brand is protected.	Bruce 2024-11-7	1201	Bruce 2024-11-7 12:39
The sides of the coffee bags have been customised to look like a bookcase.	Bruce 2024-11-7	0117	Bruce 2024-11-7 11:55
The brand��s box-bottom coffee bags allow them to sit on a shelf and appear as a book that holds the name and story of each coffee.	Bruce 2024-11-7	0105	Bruce 2024-11-7 11:54
This theme is seamlessly deployed across all elements of the coffee��s branding and packaging. ��When we name our coffee, we also give it a story of what it was named after,�� he adds.	Bruce 2024-11-7	0131	Bruce 2024-11-7 11:54
��So, I try to name all of my coffees after historical figures, mythological creatures, or landmarks from where the coffee originated.��	Bruce 2024-11-7	0115	Bruce 2024-11-7 11:54
��I��ve long had a love of history and mythology,�� Erik says.	Bruce 2024-11-7	0124	Bruce 2024-11-7 11:54
Here, it creates a timeless aesthetic and is used to establish an engaging link to Erik��s personality.	Bruce 2024-11-7	0116	Bruce 2024-11-7 11:53
Across the brands�� coffee packaging, black is used as an imaginative alternative to the usual modern monochrome designs.	Bruce 2024-11-7	0111	Bruce 2024-11-7 11:53
The use of the colour black in LongStory��s coffee packaging is brilliantly singular.	Bruce 2024-11-7	096	Bruce 2024-11-7 11:53
How effective is black coffee packaging from a consumer��s perspective?	Bruce 2024-11-7	0107	Bruce 2024-11-7 11:53

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