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Keep an eye on the Community Section of our Education Centre for our monthly article, which will focus on a new brand and a different colour. Bruce 2024-10-29 084 Bruce 2024-10-29 14:29
Did you enjoy diving into the psychology behind the colours used in coffee packaging? Discover how LongStory Coffee Co. uses black coffee packaging to create a sense of elegance and nostalgia. Bruce 2024-10-29 089 Bruce 2024-10-29 14:29
And, when this advantage is used effectively, it can provide coffee packaging with a fantastic level of consumer recognition. Bruce 2024-10-29 090 Bruce 2024-10-29 14:29
Red is considered one of the most influential colours when it comes to an individual��s mood, and in turn, their purchasing behaviour. Bruce 2024-10-29 088 Bruce 2024-10-29 14:28
Building a brand image around the colour red by using it in the name, illustrations, or typography can be a bold and fiery way of communicating and infusing a sense of passion and energy into your messages. Bruce 2024-10-29 091 Bruce 2024-10-29 14:28
This is inherently intriguing and makes them stand out from the crowd far more effectively than a blue bag and a conventional ��coastal�� theme. Bruce 2024-10-29 093 Bruce 2024-10-29 14:28
More so, the choice of colour was integrated firmly within the brand identity, thanks to the interesting combination of name choice and red colour. Bruce 2024-10-29 089 Bruce 2024-10-29 14:28
For example, the use of glossy red coffee bags is quite unique to Coastal Coffee Roasters. Bruce 2024-10-29 0101 Bruce 2024-10-29 14:28
Then, you can amplify this increased brand recognition further by choosing a distinctive shade of red for your brand. Bruce 2024-10-29 0104 Bruce 2024-10-29 14:28
This bold choice immediately contributes to a stronger brand reputation and a more memorable brand image. Bruce 2024-10-29 088 Bruce 2024-10-29 14:27
A pop of red is likely to stand out among a sea of black and white coffee packaging. Bruce 2024-10-29 099 Bruce 2024-10-29 14:27
In addition to evoking positive psychological reactions, one of the benefits of using red in coffee packaging is its memorability. Bruce 2024-10-29 0134 Bruce 2024-10-29 14:27
Roasters, baristas, and buyers alike are all intensely passionate about coffee, and so this evocation of passion will instantly resonate with your audience. Bruce 2024-10-29 087 Bruce 2024-10-29 14:27
In the world of specialty coffee, passion is in no short supply. Bruce 2024-10-29 0124 Bruce 2024-10-29 14:27
It is important to be conscious that customers will make these mental links when they see your packaging. Bruce 2024-10-29 092 Bruce 2024-10-29 14:27
When deciding on which colours to use in coffee packaging, it is essential you are aware of the tropes associated with it, as customers certainly will be. Bruce 2024-10-29 0100 Bruce 2024-10-29 14:26
How effective is red coffee packaging from a consumer��s perspective? Bruce 2024-10-29 094 Bruce 2024-10-29 14:26
a compostable kraft paper coffee bag with a PLA-lining, a custom printed red coffee bag from Coastal Coffee Roasters in an article on red coffee packaging influences consumer behaviour Bruce 2024-10-29 099 Bruce 2024-10-29 14:26
More so, we encourage customers to return and reuse our coffee bags by offering them a discount.�� Bruce 2024-10-29 086 Bruce 2024-10-29 14:26
��The form of packaging is for our in-house cafe and consists of a compostable PLA-lined kraft paper bag. Bruce 2024-10-29 0122 Bruce 2024-10-29 13:35
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