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Coffee can be set apart from other goods by its standard appearance.	Bruce 2024-10-29	089	Bruce 2024-10-29 10:49
How custom coffee packaging increases brand loyalty	Bruce 2024-10-29	084	Bruce 2024-10-29 10:48
three custom printed coffee bags, custom coffee packaging, custom printed coffee bags in three different colours with consistent branding in an article on How to keep your custom coffee packaging consistent	Bruce 2024-10-29	089	Bruce 2024-10-29 10:48
Your packaging is a marketing vehicle that can influence customers and seemingly minor details, such as its colour, can influence whether they purchase your coffee.	Bruce 2024-10-29	091	Bruce 2024-10-29 10:48
So, how can this be applied to coffee packaging? In short, the medium is the message.	Bruce 2024-10-29	091	Bruce 2024-10-29 10:48
Once this happens, the brand may be seen as inconsistent, unreliable, and untrustworthy.	Bruce 2024-10-29	082	Bruce 2024-10-29 10:48
Excess novelty can be off-putting for customers, often inducing stress and avoidant behaviour. Research suggests this is because the greater the novelty perceived in the stimulus, the greater the derived utility up to a point, after which further increase	Bruce 2024-10-29	090	Bruce 2024-10-29 10:48
A brand that offers loyal customers novel experiences can help maintain its attraction, provided it straddles the middle ground between ��too familiar�� and ��too novel��.	Bruce 2024-10-29	090	Bruce 2024-10-29 10:26
Becoming loyal to a brand involves becoming emotionally attached to them in some way, based on the brand��s perceived trust, dependability, and consistency.	Bruce 2024-10-29	083	Bruce 2024-10-29 10:26
That said, just a 5% increase in customer loyalty can improve profits by up to 95% in time, as it is these customers who are more likely to pay for your new products without hesitation.	Bruce 2024-10-29	094	Bruce 2024-10-29 10:25
In some cases, it can cost five to seven times more to find new patrons than it does to retain the ones you already have.	Bruce 2024-10-29	094	Bruce 2024-10-29 10:25
Most businesses understand it can be more cost-effective to retain existing customers than to win over new ones.	Bruce 2024-10-29	085	Bruce 2024-10-29 10:25
Why is packaging consistency important?	Bruce 2024-10-29	094	Bruce 2024-10-29 10:25
Read on to learn why consistent custom coffee packaging is so important and how to ensure consistency in your business.	Bruce 2024-10-29	088	Bruce 2024-10-29 10:24
Custom coffee packaging is an excellent way to do this, however, only if it is consistent with your brand, values, and offerings.	Bruce 2024-10-29	083	Bruce 2024-10-29 10:24
It is a lesson many specialty roasters should take heed of �C especially when considering using custom packaging to launch a new or limited edition coffee.	Bruce 2024-10-29	088	Bruce 2024-10-29 10:24
To them, the look was inconsistent with what they had come to expect from the brand.	Bruce 2024-10-29	088	Bruce 2024-10-29 10:24
No matter the reason, it was clear the new packaging failed to connect with the brand��s visual identity, and by extension, with its customers.	Bruce 2024-10-29	096	Bruce 2024-10-29 10:23
For instance, customers may have been unable to identify the rebranded product on the shelf. Alternatively, they may have assumed the new packaging signified a change in the juice��s formulation.	Bruce 2024-10-29	0109	Bruce 2024-10-29 10:23
It is likely there are many reasons this change in packaging negatively impacted Tropicana��s sales.	Bruce 2024-10-29	091	Bruce 2024-10-29 10:23

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