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As with any strategy development, there are basic steps that can be followed: Bruce 2024-10-26 0173 Bruce 2024-10-26 13:03
Developing a packaging strategy can be a daunting task, especially when we consider that the strategy must encompass multiple areas. A packaging strategy is not just about redesigning packaging for marketing purposes; it is about determining the resource Bruce 2024-10-26 0117 Bruce 2024-10-26 13:02
For example, a packaging department within an organization that has a strong sustainability objective will need to develop systems that ensure environmental impact is considered during packaging development. Bruce 2024-10-26 0123 Bruce 2024-10-26 13:02
It is essential that the goals and objectives are understood and flow down as principles and guidelines within the packaging group. Bruce 2024-10-26 0115 Bruce 2024-10-26 13:02
A department trying to support organizational goals without its own strategy will fail because of a lack of focus and misalignment of activities with objectives. Bruce 2024-10-26 0112 Bruce 2024-10-26 13:02
This article aims to discuss an effective approach to developing a packaging strategy. Bruce 2024-10-26 0115 Bruce 2024-10-26 13:02
A packaging strategy is an essential element to doing this. Bruce 2024-10-26 0114 Bruce 2024-10-26 13:01
The leaders of packaging departments must start looking at how their function supports the goals of the larger organization. Bruce 2024-10-26 0171 Bruce 2024-10-26 13:01
Does the film exhibit good flatness? Bruce 2024-10-26 2190 Bruce 2024-10-26 13:01
However, for long-term success, operating well at a tactical level is not enough. Bruce 2024-10-26 0120 Bruce 2024-10-26 13:01
Most packaging functions, therefore, operate well at a tactical level; day-to-day activities are addressed, and project goals are met. Bruce 2024-10-26 0125 Bruce 2024-10-26 13:01
Packaging functions within organizations are filled with highly capable people, and projects are often executed very effectively. Bruce 2024-10-26 0120 Bruce 2024-10-26 13:01
Different adhesives may be needed to create the new lamination. Bruce 2024-10-26 0117 Bruce 2024-10-26 13:01
Good tension control is important to ensure that line speeds are not slowed. Bruce 2024-10-26 0121 Bruce 2024-10-26 13:00
A flat film will also help with the management of tension control. Bruce 2024-10-26 0114 Bruce 2024-10-26 13:00
Foil can be challenging to run, so if the film has good flatness, it should run well on the equipment being used. Bruce 2024-10-26 0116 Bruce 2024-10-26 13:00
The conversation with the converter will certainly overlap with the conversation with the end user, but it will also explore questions germane to the converting process. Bruce 2024-10-26 0125 Bruce 2024-10-26 13:00
Also, what other application processing characteristics are needed, such as co-efficient of friction, which can contribute to more efficient processing and packaging manufacturing? Bruce 2024-10-26 0143 Bruce 2024-10-26 12:59
What equipment is to be used, and what are the targeted line speeds and processing temperatures and conditions? Bruce 2024-10-26 0176 Bruce 2024-10-26 12:59
Money always matters, so how do economics and yield requirements factor in? Bruce 2024-10-26 0118 Bruce 2024-10-26 12:59
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