How to balance design revisions and customer experience?

Working with Liam, my very first consumer, I’ve always had a soft spot for him. But honestly, his design drafts have so many little and big issues. There are so many problems that I even feel awkward asking the design team to keep making changes for him.

Sometimes I wonder if there’s a better way to stop consumers from revising their designs over and over again. Early on, Liam asked if he could have unlimited revisions, and I said yes right away. Now I’m thinking: is there a smarter way to balance how many times consumers can edit their designs while still giving them a good experience?

I don't know how to answer such a question,however, thank you, I have learned a new expression :Soft spot
当你用 "Soft spot" 时，往往暗示着某种感性胜过理性的情绪。比如大家都觉得他不好，但你就是觉得他挺可爱的，这时候用这个词就非常精准。

To have a soft spot for [someone/something]
字面意思： 在心里给某人/某物留了一个“柔软的位置”。
深层含义： 指你特别喜欢某人，甚至到了愿意包容他的缺点、对他格外仁慈的地步。这种感情通常不是那种热烈、直接的“爱”（Love），而是一种更微妙、更持久的青睐。